Tracking Technologies / Cookies

A cookie is a small text file that is stored on a user´s computer for record-keeping purposes. We use cookies on this site. We do not link the information we store in cookies to any personally identifiable information you submit while on our site.

We use both session ID cookies and persistent cookies. A session ID cookie expires when you close your browser. Session ID cookies are used to maintain state, or simply to keep you logged in from page to page. A persistent cookie remains on your hard drive for an extended period of time. These may be used for analytics to understand traffic patterns such as how many unique visitors have been to our site. This is anonymous data though and is not personally identifiable. You can remove persistent cookies by following directions provided in your Internet browser´s ´help´ directory. If you reject cookies, you may still use our site, but your ability to use some areas of our site will be limited.

Web Beacons / Gifs

In the near future we will employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs), that will help us better manage content on our site by informing us what content is effective. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user´s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to our customers´ personally identifiable information.

3rd Party Tracking

The use of tracking technologies by our technology partners and other 3rd party assets (such as Facebook or Twitter) on the site is not covered by our privacy policy. These 3rd parties may use cookies, clear gifs, images, and scripts to help them better manage content on our site. We do not have access or control over these technologies. We do not tie the information gathered to our Customers´ or Users´ personally identifiable information.

Behavioural Targeting/ Re-Targeting

We partner with a third party ad network to either display advertising on our Web site or to manage our advertising on other sites. Our ad network partner uses cookies and Web beacons to collect non-personally identifiable information about your activities on this and other Web sites to provide you targeted advertising based upon your interests.